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Hey, I'm Simon.

I wanted that small & medium-size companies as well can have access to clear, measurable growth opportunities / risks.
And apparently I wasn't the only one...

I started building dashboards for managers.

With a simple goal.

To create powerful, data-driven insights that move the needle.

"I founded UrbanVenture because a CEO shouldn’t have to worry about SQL joins or broken data pipelines. You should simply wake up to the right numbers on your screen. With 20+ successful projects delivered, I act as your fractional data department—senior expertise without the full-time overhead."
— Simon Urban

How I Drive Value for Your Business

With 20+ successfully delivered projects, I provide the high-level expertise of a senior data department without the overhead of a full-time data team. Whether you are running on Microsoft (Azure/PowerBI) or Google Cloud, I build the systems that stay out of your way.

Reliable, Scalable Data Foundation

I build and maintain the 'plumbing' — SQL databases and automated pipelines that ensure your data is clean, secure and where it needs to be.

Insightful Data Analytics & Reporting

I transform raw data into intuitive dashboards. From automated weekly sales reports for your Sales Reps to high-level executive overviews, you get the truth, in real-time.

Actionable Recommendations Powered by AI

I build custom tools that do the heavy lifting for you— e.g. calculating optimal purchase orders to save capital and identifying overstock that needs to be liquidated.

Security & Governance

I ensure GDPR-compliant access rights so every user sees exactly what they need — and nothing they don't.

Project Spotlights

Highlights of my work and achievements

The "Monday Morning" Transformation (Sales Automation)
Challenge: Sales Director spent 4 hours every Monday manually creating reports.
Solution: Automated SQL-to-Email pipeline triggering every Sunday night.
Impact: 100% time reclaimed for the Director; Sales Reps start Monday with fresh data.
Capital Recovery (Inventory Intelligence)
Challenge: "Lazy capital" tied up in overstock with no clear buy/sell signals.
Solution: Built an AI purchase-recommendation engine in the Microsoft environment.
Impact: Procurement time reduced to minutes; thousands of Euros in stagnant stock identified.
The Data Fortress (Governance)
Challenge: Privacy risks due to sensitive margin data being visible to all staff.
Solution: Overhauled PowerBI architecture with Row-Level Security.
Impact: Full GDPR compliance and executive peace of mind.

Why Work With Me?

Forget agency overhead and junior account managers.
When you work with me, you get direct access to the engineer.
I prioritize business results over technical jargon: if it doesn't save you time or make you money, it’s not worth building.

Book a Discovery Call

No tech jargon. Just a conversation about your business goals.